Japanese Buddhists struggle to win back believers

By HIROKO TABUCHI, Associated Press, October 26, 2006

TOKYO, Japan -- The Kamiyacho Open Terrace cafe in central Tokyo has all the trappings of a trendy establishment - good coffee, homemade dessert, an airy terrace.

But what makes the cafe truly interesting is its setting: inside the Buddhist Komyoji temple, one of many across Japan offering new services - concerts, discos, yoga classes - in a struggle to stay relevant despite an increasingly secular society.

"For Japanese, temples were once a part of daily life," said 24-year-old owner, and monk, Keisuke Matsumoto. "I want Kamiyacho Open Terrace to be a place people can drop in casually ... and perhaps become a little curious about Buddhism."

The young priest will need patience and optimism. More than a millennium after it first arrived from mainland Asia in the sixth century, Buddhism is in crisis.

About 94 million Japanese were registered as Buddhist in 2005, almost three-quarters of the country's population. But for many, the only time they enter a temple is to attend a funeral - driving many of the country's 75,000 temples to the verge of bankruptcy.

"Some priests can't even put food on the table from their temple-related work," said Takanobu Nakajima, an economics professor at Tokyo's Keio University. "Their congregations are so small the priests take second jobs and still barely manage to scrape by."

So young Buddhists like Matsumoto are trying to turn that around by reaching out to new groups - and employing some clever entrepreneurship.

At Matsumoto's cafe, which overlooks a garden dotted with gravestones, visitors don't pay with money, but with prayer. All the coffee, tea and sweets served by robe-clad monks in the open terrace are free. Instead, the monks - all volunteers from nearby temples - suggest patrons put their hands together in prayer at the temple's grand altar before they leave.

Some temples are branching out in other ways.

The Tsukiji Honganji temple in central Tokyo, for instance, offers theological seminars in English for foreigners, and has fitted its main hall with a pipe organ and conducts Western-style weddings to attract young couples who prefer a white dress and tuxedo to a traditional Buddhist ceremony.

Zenshoan temple in central Tokyo streams Buddhist sermons on the Internet, while Higashi Honganji temple aired games from the World Cup in Germany to attract local soccer fans.

In addition to his cafe, Matsumoto's Komyoji temple offers weekly yoga classes. He also spearheads higan.net, a Web-based movement of young monks who organize festivals, discos and meditation sessions, and write daily blog entries on everything from Buddhist cuisine to music.
 
For priests who are stumped for ideas, help is increasingly at hand.

Hideo Usui, an editor at Gekkan Butsuji, a Buddhist monthly journal, has launched a Web site offering advice for priests trying to modernize their practices. Recent entries include "Buddhist rites for the modern lifestyle" and "Using the Internet to take funeral orders."

"Priests got so used to easy money, so they didn't make an effort to innovate or to recruit new parish members," Usui said. "Now, that's changing."

Indeed, the money troubles are a major comedown for a Buddhist clergy that in the 1980s was known for its flashy lifestyle.

Awash with cash as Japan's postwar economy boomed, temples once extracted huge donations from their congregations and charged exorbitant sums for lavish funerals - often over 2 million yen, more than $17,000 at today's exchange rate.

But the good times ended when Japan's economic bubble burst in the early 1990s, making elaborate funerals and other extravagances a thing of the past. And while Japan's aging population has meant more funerals, the departed now typically have fewer descendants to share the bill, putting a premium on discount services.

Buddhist leaders also face some cultural roadblocks.

Few Japanese strictly stick to one religion, instead picking and choosing as they please from many. A family might celebrate births at a shrine of the native Shinto religion and weddings at a Christian church, for example. Buddhists have specialized in funerals - which hasn't helped their image.

And Matsumoto's cafe, which opened in 2004, hasn't led to many recruits so far. An office worker who often eats her packed lunch at the cafe said while she was now more interested in the religion, she didn't have immediate plans to join the temple's congregation.

"I hadn't even thought of it," said Sayaka Miura, a marketing assistant at a broadcasting company.

Matsumoto is undaunted. He recently put on a free rock concert at Tsukiji Honganji temple for 1,000 twenty- and thirty-somethings who went wild to the beats of the Zazen Boys before settling down for a Buddhist sermon.

"I want temples to become a part of everyday life again," Matsumoto said. "There's a lot Buddhism can offer modern society. ... It's just a matter of what temples are going to do about it."

We Need Your Help to Train the
Buddhist AI Chat Bot
NORBU!
(Neural Operator for Responsible Buddhist Understanding)



For Malaysians and Singaporeans, please make your donation to the following account:

Account Name: Bodhi Vision
Account No:. 2122 00000 44661
Bank: RHB

The SWIFT/BIC code for RHB Bank Berhad is: RHBBMYKLXXX
Address: 11-15, Jalan SS 24/11, Taman Megah, 47301 Petaling Jaya, Selangor
Phone: 603-9206 8118

Note: Please indicate your name in the payment slip. Thank you.


Dear Friends in the Dharma,

We seek your generous support to help us train NORBU, the word's first Buddhist AI Chat Bot.

Here are some ways you can contribute to this noble cause:

One-time Donation or Loan: A single contribution, regardless of its size, will go a long way in helping us reach our goal and make the Buddhist LLM a beacon of wisdom for all.

How will your donation / loan be used? Download the NORBU White Paper for details.



For Malaysians and Singaporeans, please make your donation to the following account:

Account Name: Bodhi Vision
Account No:. 2122 00000 44661
Bank: RHB

The SWIFT/BIC code for RHB Bank Berhad is: RHBBMYKLXXX
Address: 11-15, Jalan SS 24/11, Taman Megah, 47301 Petaling Jaya, Selangor
Phone: 603-9206 8118

Note: Please indicate your purpose of payment (loan or donation) in the payment slip. Thank you.

Once payment is banked in, please send the payment slip via email to: editor@buddhistchannel.tv. Your donation/loan will be published and publicly acknowledged on the Buddhist Channel.

Spread the Word: Share this initiative with your friends, family and fellow Dharma enthusiasts. Join "Friends of Norbu" at: https://www.facebook.com/groups/norbuchatbot. Together, we can build a stronger community and create a positive impact on a global scale.

Volunteer: If you possess expertise in AI, natural language processing, Dharma knowledge in terms of Buddhist sutras in various languages or related fields, and wish to lend your skills, please contact us. Your knowledge and passion could be invaluable to our project's success.

Your support is part of a collective effort to preserve and disseminate the profound teachings of Buddhism. By contributing to the NORBU, you become a "virtual Bodhisattva" to make Buddhist wisdom more accessible to seekers worldwide.

Thank you for helping to make NORBU a wise and compassionate Buddhist Chatbot!

May you be blessed with inner peace and wisdom,

With deepest gratitude,

Kooi F. Lim
On behalf of The Buddhist Channel Team


Note: To date, we have received the following contributions for NORBU:
US$ 75 from Gary Gach (Loan)
US$ 50 from Chong Sim Keong
MYR 300 from Wilson Tee
MYR 500 from Lim Yan Pok
MYR 50 from Oon Yeoh
MYR 200 from Ooi Poh Tin
MYR 300 from Lai Swee Pin
MYR 100 from Ong Hooi Sian
MYR 1,000 from Fam Sin Nin
MYR 500 from Oh teik Bin
MYR 300 from Yeoh Ai Guat
MYR 300 from Yong Lily
MYR 50 from Bandar Utama Buddhist Society
MYR 1,000 from Chiam Swee Ann
MYR 1,000 from Lye Veei Chiew
MYR 1,000 from Por Yong Tong
MYR 80 from Lee Wai Yee
MYR 500 from Pek Chee Hen
MYR 300 from Hor Tuck Loon
MYR 1,000 from Wise Payments Malaysia Sdn Bhd
MYR 200 from Teo Yen Hua
MYR 500 from Ng Wee Keat
MYR 10,000 from Chang Quai Hung, Jackie (Loan)
MYR 10,000 from K. C. Lim & Agnes (Loan)
MYR 10,000 from Juin & Jooky Tan (Loan)
MYR 100 from Poh Boon Fong (on behalf of SXI Buddhist Students Society)
MYR 10,000 from Fam Shan-Shan (Loan)
MYR 10,000 from John Fam (Loan)
MYR 500 from Phang Cheng Kar
MYR 100 from Lee Suat Yee
MYR 500 from Teo Chwee Hoon (on behalf of Lai Siow Kee)
MYR 200 from Mak Yuen Chau

We express our deep gratitude for the support and generosity.

If you have any enquiries, please write to: editor@buddhistchannel.tv


TOP